Culture Index exists to catalog cultural institutions online, and highlight the best practices that inspire us.
Launching with a focus on museums and building from there, we are a resource for both research and discovery. Browse information about online communications, and discover ideas with examples of what’s possible for cultural institutions in the digital space.
As a community project facilitated by Base, we invite you to use and contribute to this growing resource.
Massachusetts Museum of Contemporary Art
MASS MoCA is one of the world’s liveliest centers for making and enjoying today’s most evocative art. With vast galleries and a stunning collection of indoor and outdoor performing arts venues, MASS MoCA is able to embrace all forms of art: music, sculpture, dance, film, painting, photography, theater, and new, boundary-crossing works of art that defy easy classification.
Tech Specs
Tech Specs
Performance
Accessibility
Best Practices
SEO
Performance
Accessibility
Best Practices
SEO
Google Analytics (GA4)
used by 285 institutionsGoogle's analytics platform that offers advanced tracking and analysis capabilities across web and app data for enhanced user behavior insights. Read moreFacebook Pixel
used by 191 institutionsA code snippet that tracks visitor actions on your website to optimize ad targeting and measure the effectiveness of Facebook advertising campaigns.
Google Ads Conversion Tracking
used by 20 institutionsA tool that tracks and measures the actions users take after interacting with your Google Ads, helping to gauge ad effectiveness.
PHP
used by 438 institutionsA popular open-source scripting language widely used for web development and server-side applications. Read more
Bootstrap
used by 135 institutionsBootstrap is a widely-used, open-source front-end framework for developing responsive web designs. Created by Twitter, it offers a collection of HTML, CSS, and JavaScript tools and components, making it easy to create mobile-first websites. Bootstrap is popular for its ease of use, extensive documentation, and ability to streamline web development processes.
WordPress
used by 266 institutionsWordPress is a popular, open-source content management system (CMS) that powers over 40% of websites. Initially a blogging platform, it now supports various sites with customizable themes and plugins. Known for its user-friendly interface, WordPress is used by both beginners and professionals to create and manage websites. Read more
WordPress
used by 272 institutionsWordPress is a popular, open-source content management system (CMS). Initially a blogging platform, it now supports various sites with customizable themes and plugins. WordPress is used by both beginners and professionals to create and manage websites. Read more
MySQL
used by 247 institutionsAn open-source relational database management system widely used for web applications and data storage.
Google Maps
used by 162 institutionsGoogle Maps is a web-based service that provides detailed maps, satellite imagery, and street views of locations worldwide. It offers navigation, real-time traffic updates, and route planning for various modes of travel. Widely used for its accuracy and comprehensive features.
WP Engine
used by 31 institutionsA managed WordPress hosting service that provides optimized performance, security, and support for WordPress sites.
WP Engine
used by 33 institutionsA managed WordPress hosting service that delivers high performance, security, and reliability for WordPress sites.
RSS
used by 155 institutionsRSS (Really Simple Syndication) is a web feed format used to publish frequently updated content such as blog posts, news articles, and podcasts. It allows users to subscribe to feeds from their favorite websites and receive updates in a standardized, easy-to-read format. This helps users stay informed without needing to visit multiple websites.
Cloudflare
used by 178 institutionsA global network service that provides content delivery network (CDN), DDoS mitigation, internet security, and distributed domain name server services.
core-js
used by 329 institutionsA modular standard library for JavaScript that provides polyfills for ECMAScript features.
jQuery
used by 485 institutionsA fast, small, and feature-rich JavaScript library that simplifies HTML document traversal, event handling, and animation.
Underscore.js
used by 42 institutionsA JavaScript library that provides utility functions for common programming tasks, including manipulating arrays and objects.
Select2
used by 51 institutionsA jQuery-based replacement for select boxes that supports searching, tagging, and remote data sets.
Moment.js
used by 70 institutionsA JavaScript library for parsing, validating, manipulating, and formatting dates and times.
Hammer.js
used by 26 institutionsA JavaScript library for adding touch gestures to web applications, supporting multi-touch, and single-touch gestures.
All in One SEO Pack
used by 11 institutionsA comprehensive WordPress plugin that provides tools and features to optimize your website for search engines.
Backbone.js
used by 24 institutionsA lightweight JavaScript framework that provides structure to web applications with models, views, and collections.
Marionette.js
used by 6 institutionsA framework built on Backbone.js that provides an application architecture for managing views, regions, and more.
Shopify
used by 86 institutionsA comprehensive e-commerce platform that allows businesses to create and manage online stores with various sales and marketing tools. Read more
wpBakery
used by 16 institutionsA popular WordPress page builder plugin that provides drag-and-drop functionality for creating custom pages and posts.
ActiveCampaign
used by 7 institutionsA customer experience automation platform that combines email marketing, automation, sales automation, and CRM tools.